DIFM - Do It For Me
There is many consumers who like the concept of "doing it yourself" and want to be involved but just don't have the time or energy to spend remodeling a kitchen or bathroom. But they want to select every material used as well as work with a brand they trust. Lowes is capitalizing on this segment of "Do It For Me's" and they will not only sell you the granite countertops but they will install it and cabinets for you.
Not quite a do-it-yourselfer? [Charlotte Observer]
Charles & Hudson |
March 29, 2006 |
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